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A small business can benefit greatly from SEO. SEO stands for search engine optimization and is hands down the most cost effective way to generate sales leads. An SEO campaign can get your business website listed on the first page of Google for keywords related to your products and services. Since the prospect is actively searching for what you offer you can be assured that the leads you get are red hot! Finding a trustworthy seo professional just got a lot easier. Visit the site of 12 year veteran seo consultant Charles Preston. So, how does SEO work exactly? A professional SEO consultant can help you determine what keywords you should target for your website. The keywords need to be relevant to what your business is providing. They also need to be getting at least a few hundred searches per month and they should show “commerial intent”. Commercial intent is the difference between the keyword “insurance” and “buy insurance”. There are numerous ways to build links such as directory submissions, article submissions and press releases. Typically within 90-120 days a good seo consultant should be able to produce significant results and like many other business owners are finding out – it’s well worth the wait.

One of the most powerful tools for affiliate internet marketing content creators and article writers has been, and will continue to be, Squidoo. It’s a combination of a web 2.0 site, social network and a loose article site. It has many different features and is very important to know how to properly use and promote your Squidoo pages to get the best posssible effect.

Here are some basics. Squidoo pages are called lenses, main sections of each page can be added through modules and there are many different types of modules that you can add. Squidoo lenses rank extremely well in the search engines and some claim that this is their best feature.

First, let us mention some things that are a big no-no on Squidoo. There is zero tolerance for spam. Certain topics are off limits and you would waste your time building a lens, because it won’t be published and featured on Squidoo.

Also, lenses that are of poor quality for a long time may end up being deleted so watch out and keep the quality high.

You need to give out real, quality content that is of use and interest to readers. Quality is the best policy, as people would say. Spammy lenses with trashy content are not tolerated on Squidoo. If you plan on making a real solid income from Squidoo, you need to make sure that your articles and content are engaging and helpful.

One of the best tips that I can give you about Squidoo is to use a lot of videos. Videos are easier to absorb and are more interactive. I have found on my own lenses that video keeps the visitors longer and makes more money.

Be sure to ping, tweet and bookmark each lens for maximum effect. The influx of visitors will boost your Squidoo ranking and help you get more comments and interaction from other members.

Follow the rules, play nice with others and you should do just fine with Squidoo. It really is a treasure for those who know how to use it.

Joshua Bardhashian uses Squidoo to make money online and is very successful at it. Watch his zombie movies and paintball hopper sites to see how he creates content.